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Email marketing campaigns. Collate a report on your old customers and import them into a virtual mailing solution. Now simply transmit a regular offer or newsletter - careful not to do this too often a person will annoy your current client base and upwards in the garbage can!
Gillin, Signifiant. (2007). The New Influencers: A Marketer's Summary about the New Social Media (pp. 169-222). Sanger, CA: Quill Driver Books/Word Dancer Press, Incorporated.